Marriott Makes More Room For Chatbots To Enhance Guest Experiences

(This article originally appeared in Mobile Marketer here.) Marriott International is building on its early use of chatbots to enhance guests’ experience through Facebook Messenger and Slack by adding WeChat and Google Assistant as additional channels. The travel and hospitality firm announced in September the ChatBotlr, a chatbot for its Aloft hotel brand that uses artificial intelligence to […]

8 Benefits to Investing in a Chatbot Instead of An App

No matter what industry you work in, you need to offer your customers opportunities to interact with your business efficiently. In recent years, many organizations have developed their own apps for this very purpose. However, apps don’t offer the kind of personalized or conversational service that comes from interacting with an individual. That’s why you […]

Conversational User Experiences – Adoption Curve Trends

Over 2017’s Black Friday holiday shopping weekend–which is defined as Thanksgiving through Cyber Monday–it was reported that tens of millions of people around the world purchased Amazon Alexa devices. With the undeniable popularity of the company’s conversational AI platform, we are seeing virtual assistants being utilized by more than just hardware companies. The likes of […]

Trend Watch: Digital Innovation & AI to Transform Financial Services

The financial services industry is changing rapidly. Thanks to fintech and related innovations, traditional ways of managing money are being replaced by more convenient alternatives. Specifically, the rise of chatbots in banking and AI technologies are disrupting the traditional financial framework and creating a form of conversational banking never seen before. For those currently working […]

Why You Should Replace Your App With a Chatbot

While apps have proven to be effective tools thus far, they may not be the ideal solution for much longer. Artificial intelligence technology is rapidly developing. That means it’s going to become much easier to create realistic AI chatbots in the near future. With chatbot technology, you can offer customers a more dynamic and personal […]

Snaps Powers VICES’s VICELAND Chatbot

Today, VICE launches VICELAND chatbot, a personalized, interactive Facebook chatbot for the Messenger experience. Talk about Messenger Marketing…  It’s a VICELAND viewers personal TV Guide.   The chatbot platform is built to help VICELAND viewers easily access a complete show schedule, find out which channel VICELAND is on in their local market and set show […]