Posts in Strategy
Supercharge Your Social Conversations with Conversational AI

Recently, Sprinklr partnered with Snaps – a top conversational AI solution –  for a webinar  exploring how modern marketers can leverage Artificial Intelligence (AI) for more human interactions.

Read on for some of the insights provided by Yoli Chisholm, VP of Marketing at Sprinklr, and Christian Brucculeri, CEO of Snaps.

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Meet The Always On Consumer

There has been a dramatic evolution in the way new consumer businesses are positioning themselves to attract customers. It’s a broad trend that is worth expanding upon, and I’ve been calling this shift the rise of Always On consumer. Modern consumers today are living in a demand-driven world, in which smartphones have become our remote control for life.

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